Animal shelters and rescue organizations put in an incredible amount of time and effort to get their dogs and cats adopted, and sometimes, a bit of creativity can help. This one shelter came up with an amazing way to get folks to adopt their dogs and cats – It attached adoption notices to pizza orders!
Mary Alloy, the owner of Just Pizza & Wing Co. in Amherst, New York, is also an avid animal lover and a volunteer at the Niagara Society for the Prevention of Cruelty to Animals (NSPCA). Her time volunteering at the shelter made her realize how hard it is to place some pups at homes – a lot ger looked over for no good reason. So she offered to help, and together with SPCA’s event coordinator, came up with the idea of attaching adoption flyers for each order, starting on February 28 and ending on March 1.
The initiative proved to be an incredible success. On the very first day, a dog whose flyer was attached to one of the pizza boxes was adopted! Costumers were writing on Just Pizza & Wing Co.’s Facebook page to let them know how much they appreciated their efforts. And more and more adoptions were coming in – and Just Pizza & Wing Co. earned a few new animal-loving clients along the way.