Color Me Pink: Exploring the Desire for Luxury in Art

Bright, warm, pink, playfully colored paintings are the mark of Vancouver-born Andy Dixon’s art. His paintings usually feature living rooms packed with objects, shapes, and colors, yet they never overwhelm us, as the colorful mix makes us feel comfort and the desire for the nice things.

Dixon is told to explore “the psychology of value” and the “taboo entanglement of fine art and luxury” in his rich body of work. This is done through the images of interiors of living rooms in London and Brooklyn homes, which leave us aching for nice stuff in our homes, as well.

It isn’t just the stuff in the paintings that makes us want them – but the color patterns and brush strokes, as well. In fact, this employment of certain colors, such as pink or red, is part of Dixon’s exploration of the commodification of art in terms of what elements can affect the cost of a painting.

Through it, Dixon speaks about how arbitrary elements have an effect on sales. For instance, predominantly red paintings sell at a higher price in the Asian market, as the color red is culturally lucky.

Scroll down to view his work: