Does your Instagram feed needs more excitement, fun and maybe just pinch of dark thoughts? Well, The Swim Reaper has it all. The Swim Reaper is basically the beach version of Death. It waits to collect the souls of a careless swimmer, while also being very active on Instagram.
In all seriousness, the Swim Reaper is part of the summer awareness campaign launched by Water Safety New Zealand, which has a goal of warning young people, especially men, about how dangerous water can be and encourage them to make better decisions around water.
“The Swim Reaper stands as a timely reminder to everyone that, while it’s great to enjoy our beautiful swimming spots, making bad choices around water can have deadly consequences.” – said Water Safety New Zealand.
This one of the unique approaches to the matter and we hope that it will be very effective. Now let’s see how the Swim Reaper rolls when he is not busy collecting souls.